Is This Real Life?
March 14, 2011 § 6 Comments
It says something (not particularly good) about our culture when a cosmetic company uses its lack of Photoshop as a way to market its foundation:
This campaign is successful: I now want to try their foundation — especially as an actor who spends quite a bit of her time in front of high-definition cameras.
Wearing makeup on a daily basis is pretty much a fact of life for me. And I’m the most appreciative of companies who can sell me a quality product without massive amounts of retouching. I also like how this model isn’t doing SexyFace, she’s taking a photo of herself. She’s doing something that I do whenever I’m dressed up for a special event or party.
So, as a message to other cosmetic companies: More of this, and less crazy retouching. Please.
(Via Beauty High.)